Custom Counter Mats
POP Counter Change Mats Sub-Surface Printed
COUNTER MATS FOR BARS, LIQUOR STORES, BODEGAS
The following counter mats were printed for use in bars, taverns, liquor stores and bodegas. In a bar or alcohol-service venue they provide a place, not only for monetary transactions, but also a soft surface for cocktails and glass bottles to land between server and consumer. In retail establishments where bottles are sold they also promote your brand, making it more likely that a shopper will select your product over the competition's.
COUNTER MATS FOR PET STORES
Pet Stores are one of the best places for counter mats. Talk about targeted marketing! A pet owner who comes in for dog food will likely add treats if they're reminded at the point of purchase. That's exactly the idea behind these mats for Tasman's®. Never underestimate the power of the impulse buy; especially when it applies to dogs :).
COUNTER MATS FOR PHARMACIES AND HEALTH FOOD STORES
Change mats aren't just for liquor stores, as this pharmacy counter mat for Bio-K® proves. Let's face it, there are a gazillion probiotic supplements out there. What better way to get your brand chosen over the competitor's than a counter mat lauding that your product is "Recommended by Your Pharmacist"? If this mat is on the counter of a health food store, all the better. It's just this kind of endorsement that can sway a shopper to make the purchase.
Another thing to consider is making the consumer's life just a little easier, while promoting your brand. Most pharmacy—and health food stores—have glass countertops. A counter mat makes picking up coins easy-peasy. It also makes life easier for the sales clerk bagging glass bottles. Just sayin'.
COUNTER CHANGE MATS FOR C-STORES AND DRUG STORES
This round counter mat for Gillette® combines a sports endorsement with brand recognition. All while reminding you to buy new blades for your razor or pick up some shaving cream. Gillette shaving cream and razor blades, to be exact. Cleverly disguised as a cushion-y spot to plunk down coins, it's an unpaid sales rep, just sitting there.
CUSTOM COUNTER MATS FOR BEAUTY SUPPLY STORES
I've always been of the opinion that nothing sells a product better than seeing it in action. The next best thing? Before and After pictures. So having a counter mat at the point-of-sale that depicts this kind of transformation is like money in the bank (pun intended). That's what Zelo® does with this counter change mat. The bright pink background gets the consumer's attention, but it's the images that get the sale.
BEST USES AND PLACES FOR CUSTOM PRINTED COUNTER MATS
Anywhere there's a counter, a point of purchase, and a cash register is a good place to use counter mats, especially customized mats with your brand and product.