Full-Color Decal Pictures

Full Color Custom Printed Vinyl Decals

4-Color Process CMYK Decals and Labels


We custom print full color vinyl decals for some of the largest companies in the world, including McDonald's®, Kellogg's®, and Disney®, to name just a few. And we've been doing it for over 40 years. By using a 4-color process (CMYK) printing method, we achieve vibrant photo-quality images. Depending on the decal and the quantity, we can screen print, UV offset, or digitally print them to your specifications. They can be square cut or custom die cut. They make unforgettable handouts, promotional pieces, and can be added to hang tags or used on windows and car bumpers.


Full color is achieved through 4-color process printing. And, although only four colors are used (cyan, magenta, yellow and black) CMYK makes just short of a kazillion colors. When you want a realistic rendering of a photograph on a decal, 4-color process is the only way to get it. By blending and overlapping just those four colors of transparent ink, remarkably detailed shades, hues, highlights and shadows can be attained, adding to the realism of an image. What you end up with is a decal that is a virtual copy of the original photograph.

Custom printed vinyl decal for McDonald's with coffee and cookie shows photo-realistic quality
Full-Color Decal for McDonald's® "so happy together" campaign custom printed on vinyl and custom die cut. One in a series of seven we printed for their promotion.

Because the pictures are so life-like, full color printing works especially well on food, animals, people, and scenery. Printing these images on vinyl decals makes them more than a vehicle for advertising; they become little works of art. That may sound like a stretch, but it's not. The better your decals look, the more likely consumers are to stick them on something they own (in the case of promotional decals) or buy the product shown (when used at the point of purchase).

This 8 1/2" x 11" vinyl decal for the Anaheim Ducks® shows the extraordinary skin tones that we can match with full color printing. The vibrant multi-image orange background and 3-dimensional quality of the black uniform is also a great example of what we can achieve through process printing.

Full color decal of the Anaheim Ducks to illustrate realistic skin tones with custom printed CMYK
Full-Color Decal for the Ducks' Stanley Cup Playoffs 4-color process printed to produce life-like skin tones and vibrant background colors.


Full color printing is also the best choice for illustrative artwork with colors; a lot of colors; including color tones, color graduations, and color blends. To reproduce artwork with extensive colors through spot-color screen printing would be cost-prohibitive. However, both the background in the Ducks' decal above and these decals for The Coffee Bean & Tea Leaf® show the rich blends of color that are possible with full color printing.

Custom printed vinyl decal for CBTL showing CMYK printing on illustrative artwork
These four decals were from a series of nine printed for The Coffee Bean & Tea Leaf. All were 4-color process printed from illustrative artwork. Full-color printing brings out the vibrance and fine detail in each image.


Our full color decals include clear acrylic permanent adhesive. They can be applied to nearly any surface, including metal, glass, painted surfaces, fiberglass and plastic. These decals are single-sided and permanent; however, we also offer low tack adhesive, static cling (no adhesive), and double sided window clings.


Once you've chosen 4-color process, the next step is the production method. Screen printing, solvent ink-based digital printing, and toner-based digital printing are all available. We can help you determine which method is right for your product based on its intended use. For example, both screen printing and solvent-ink digital printing offer the longest life-span at 3-5 years making this process the best choice for outdoor use. Our incredibly high-resolution toner-based digital printer offers the brightest, sharpest colors and is the eco-friendliest method of printing on the market (the guy who demonstrated the machine even ate some of the toner ... we're not doing that). But this printing method is better suited for indoor-use decals.

Still not sure which type of Full Color Decals, work best for your project? Give us a call or drop us a line. As with any of our custom printing services, we'll walk you through it and help you choose which process and material work best for you.